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This paper seeks to describe how signs can be used as a part of the work task scenarios with service robot.

The signs are used to control a work task of a mobile service robot. Tests are done in real outdoor and non‐structured environments with the WorkPartner robot. In the test scenario the signs are used to define the boundaries of a working area. Two different kinds of signs are tested: passive and active.

The signs can be used as a simple way to define the parameters of a work task. One of the advantages is usability. For example, the signs can just be carried to the working area and no other actions are needed.

The tests focused only on bounding the working area with signs. Using the signs for pointing a direction, marking a route, or defining a location of a single target will be tested in the future.

Signs are an easy way to configure work tasks of service robots. The concept can be applied to various kinds of mobile robots.

The signs are introduced as an alternative or complementary tool for passing information of the task plan of a work task from the human operator to the service robot.

The purpose of this paper is to analyze the barriers perceived by consumers to lowering their meat consumption levels and adopting a plant-based diet, which means a diet that includes mainly non-meat foods, yet it can contain both vegetarian and meat meals.

The prevalence of different barriers for following a plant-based diet is addressed, as well as consumer profiles considering socio-demographics, values and meat consumption frequencies. The data were collected in 2010 by a survey questionnaire, sent to 4,000 randomly selected Finns (response rate=47.3, n=1,890).

Different types of barriers are perceived to hinder the adoption of a plant-based diet, including meat enjoyment, eating routines, health conceptions and difficulties in preparing vegetarian foods. These barriers are strongly correlated, indicating that consumers may not make qualitative difference between different barriers. Furthermore, there are distinct socio-demographic, value and especially meat consumption frequency elements that strengthen the barrier perception, these being male gender, young age, rural residence, household type of families with children, low education, absence of a vegetarian family member or friend, valuation of traditions and wealth and high meat consumption frequency.

High meat consumption is related to many environmental and public health problems. The results call for multifaceted policy implications that should concentrate on different barriers and certain socio-demographic, value and meat eating groups. Importantly, focus should be not only on the group with the strongest barrier perception but also on those particularly willing to make changes in their meat consumption patterns. One practical implication could be to increase the availability of vegetarian foods in public cafeterias or school canteens, as a decrease in meat consumption frequency is strongly correlated with the alleviation of the barrier perception.

Information about differences in socio-demographics, values and meat consumption frequencies between consumers provide opportunities for focussing policy actions to aid the adoption of a plant-based diet.

This paper aims to develop a scale to measure climate strategy proactivity (CSP) displayed by corporate in developing countries to attain competitive advantage (CA) and sustain it through sources of sustained competitive advantage (SOSCA). It attempts to derive sound operational definitions of CSP, CA and SOSCA through horizontal analysis of previous studies and discussions with experts and practitioners to construct a measurement scale.

Research design includes broad stages, namely, item generation, scale development and assessment of psychometric properties of the scale starting with review of literature and discussions with experts and practitioners, which were followed by a pilot and full study carried out through a cross-sectional, self-administered online survey questionnaire and assessment using suitable tools and techniques.

Findings of the study comprise development of sound operational definitions and construction of a valid and reliable measurement scale of CSP displayed by corporate to attain CA with strong psychometric properties, which is expected to be useful in developing countries not only for researchers and academics but also for the practitioners and organizations.

The information was self-reported by respondents through climate strategy proactivity questionnaire (CSPQ) and consequently can be at risk to have been influenced by bias. Nonetheless, this CSPQ scale devoid of conceptual problems can be used in developing countries in future empirical studies with the caution that its reliability and validity require further tests.

Using the CSPQ scale will help managers in developing countries in enhancing their awareness with the provision of these conceptually clear comprehensive operational definitions of CSP, CA and SOSCA with respect to the conceptual nature and the latent expressions, and draw an extensively enhanced scope of climate-conscious strategy to bring about CA.

With the data collected from a sample representing different stakeholders of Indian companies from across the country, CSPQ scale possesses significant robustness and implicative potential which can contribute to the evolution of the strategic management field by providing a valid and reliable measure of CSP in developing countries applicable under any major theoretical perspective in strategic management serving the needs of not only the empirical research but also of the management practices intended to attain CA.